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Fima Carlo Frattini is an Italian company that has existed for three generations. The continuous search for beauty and the spasmodic attention to every detail, from the choice of machinery, to the study of the components of a new product up to the development of its explanatory brochure, is what has always distinguished and characterized Fima Carlo Frattini. This renowned brand is unveiling its bespoke MOOVE Showerhead from its Wellness Collection.

Designer by Davide Vercelli, Moove is an important part of the industry’s growth, demonstrating Fima Carlo Frattini’s capacity to design innovative solutions that are constantly in step with future trends. MOOVE deviates from standard showerhead usage and construction principles in keeping with the growth of today’s culture and customers; it is based on an unconventional notion of individualized use with a quick and easy gesture, and maintenance becomes simple and fast.

MOOVE is made of a rectangular minimalist frame with one or more built in steel modules. Two different water functions are available: a traditional rain shower and a waterfall effect. The modules can move within the frame to maximize the wellness area. There are 2 choices for the installation – wall-mounted and ceiling mounted with steel cables and can have a chrome, white, black or glass frame.  All these customizations create unique experiences, the consumer is the decision maker, and the protagonist of his /her own relax. Customers can customize ad hoc MOOVE during the purchase process by choosing the installation mode (ceiling or wall-mounted), module configuration (one or two units of waterfall, one or two units of rain shower, individually waterfall or rain shower, or both functions waterfall and rain shower), and frame and shower module finishes.

The version with the tempered glass frame is the pinnacle of innovation and design. The frame forms an unseen and beautiful architecture and produces a spectacular scenographic environment within the shower. Glass is a new material for showerheads; the frame shapes an invisible and elegant architecture and provides a stunning scenographic environment within the shower.

The beauty of MOOVE is its ideal combination of aesthetics and practicality, as well as its ease of maintenance: each component can be quickly removed and soaked in water and limescale remover, or, for a better result, placed in the dishwasher machine to assure a lifetime of use.

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